Talks with Tim #01
Talking to John Mason about the AI generated 'Guess' campaign in Vogue
These will be a regular addition to our Substack. They will be talks with me, either on my own about a certain subject, discussions with various people about the world of photography, interviews with people about their work and introducing you to and finding more about group members. No fixed time but usually anywhere between 15 minutes to an hour.
If you have any suggestions about topics or anyone you would like me to interview…let me know!!!
The next few sessions will be FREE and then they will be for our PAID members only.
In this episode I discuss with my great friend and brilliant photographer John Mason the new ‘Guess’ clothing ad campaign recently featured in Vogue magazine where the model does not exist and is entirely AI generated. Looking at some of John’s old advertising images we discuss where this leaves any of us in the creative industries? What is coming next? And can we trust anything anymore?



Simply great. Thank you both of you.
OMG! Is this really the future? ....cannot believe my eyes!..The camera/screen cannot lie.....! Ha. One possible scenario, the real cost of production has to be recouped somehow eventually making the manufacturing of the image so expensive the door reopens for real people to make real images in real time. 🤑🤔🤞